You could reduce your image weight by around:
275 KB (55%)
Analysis date: September 30, 2024
Assessment
The Marshall Independent, a local news provider, could bolster its online impact through PicPerf. With numerous images to optimize, PicPerf's services would enhance SEO rankings and deliver a smoother user experience for readers consuming their content.
Estimated Page Load Savings
Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.
Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.
Image Breakdown
Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device.
The page was then scrolled all the way to the bottom, so that
lazily-loaded images had a chance to play too. Every image loaded
throughout that process was then run through a series of optimizations,
after which the numbers were crunched.