midcoastmainewebdesign.com
January 27, 2026

You could reduce your image size by 72% (140 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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...it takes just a few minutes to set up & start seeing the gains!

Original Size
Optimized Size
Savings
https://www.midcoastmainewebdesign.com/images/index/focus.png
67 KB
14 KB
80%
https://www.midcoastmainewebdesign.com/images/logos/logo-xsm.png
13 KB
3 KB
80%
https://www.midcoastmainewebdesign.com/images/index/focus-lazy.png
1 KB
294 bytes
79%
https://www.midcoastmainewebdesign.com/images/hero/hero-index.png
52 KB
13 KB
75%
https://www.midcoastmainewebdesign.com/images/maine-street-brunswick.jpg
57 KB
22 KB
62%
https://www.midcoastmainewebdesign.com/images/index/stars.svg
3 KB
3 KB
16%