oldcitymedia.com
July 16, 2025

You could reduce your image size by 57% (40 KB), saving seconds of load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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...it takes just a few minutes to set up & start seeing the gains!

Original Size
Optimized Size
Savings
https://oldcitymedia.com/wp-content/themes/sponshorshipshq/img/logo_black.png
5 KB
1 KB
75%
https://oldcitymedia.com/wp-content/uploads/2020/02/bkg-slide-1.jpg
52 KB
18 KB
65%
https://oldcitymedia.com/wp-content/uploads/2025/02/rolling-stone.jpg
5 KB
4 KB
15%
https://oldcitymedia.com/wp-content/uploads/2023/06/marketing-profs.jpg
2 KB
2 KB
15%
https://oldcitymedia.com/wp-content/uploads/2023/11/Custom-Award-Badge_-Old-City-Media-1.png
6 KB
5 KB
15%