rootandbeta.com March 31, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
5,218 KB
40 KB
99%
478 KB
27 KB
94%
https://rootandbeta.com/wp-content/uploads/2024/12/Case-Study-Card-3-HRTG-Localized-Marketing-Strategy.png
633 KB
44 KB
93%
41 KB
4 KB
90%
40 KB
4 KB
90%
41 KB
4 KB
90%
43 KB
5 KB
89%
279 KB
32 KB
88%
https://rootandbeta.com/wp-content/uploads/2024/12/Case-Study-Card-1-GEI-Jason-Aldean-copy-scaled.webp
229 KB
48 KB
79%
https://rootandbeta.com/wp-content/uploads/2024/12/Storytelling-Strategy-Web-Icon-500x500-1-1024x1024.png
238 KB
57 KB
76%
https://rootandbeta.com/wp-content/uploads/2026/02/Equipment-Trends-Advert-Benchmarks-Case-Study-Card-300x168.png
25 KB
7 KB
71%
266 KB
79 KB
70%
5 KB
2 KB
63%
21 KB
12 KB
45%
https://rootandbeta.com/wp-content/uploads/2024/12/Demand-Generation-Web-Icon-500x500-1-1024x1024.png
107 KB
69 KB
35%
9 KB
7 KB
22%
556 bytes
469 bytes
16%