You could reduce your image weight by around: 379 KB (69%)

Analysis date: April 15, 2024

Assessment

RTOWN Digital Marketing Agency could streamline its online presence with PicPerf. As a full-service digital marketing firm offering web design and optimization services, leveraging PicPerf's image delivery capabilities would enhance user experiences and align with their expertise.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Image

Original Size

Optimized Size

Savings

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/hero-bg.svg?id=4476

1 KB

749 bytes

30%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/footer-bg-copy.svg

1 KB

784 bytes

30%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Header_Devices1-768x573.png

85 KB

26 KB

70%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Market-Launch-550x550.png

34 KB

14 KB

58%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/World_Connected-550x550.png

47 KB

15 KB

67%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Customer-Engagement-550x550.png

34 KB

15 KB

57%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Researxh-400x400.png

60 KB

7 KB

89%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Strategy-400x400.png

59 KB

7 KB

88%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Magnet-400x400.png

39 KB

7 KB

81%

https://rtown.ca/wp-content/uploads/2023/03/numbers-bg.svg

868 bytes

615 bytes

29%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Laptop_report_left_2x-768x592.png

71 KB

28 KB

61%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/jonathan-300x300.jpeg

13 KB

6 KB

53%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/thomas-200x200.jpeg

9 KB

5 KB

40%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/Luke-225x225.jpg

12 KB

4 KB

62%

https://betartown.wpenginepowered.com/wp-content/uploads/2023/03/amy-300x300.png

50 KB

12 KB

75%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/WordPress.jpg

2 KB

1 KB

40%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/shopify-e1662665861148.jpg

2 KB

31%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/unbounce.jpg

2 KB

1 KB

44%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/GoogleAds.jpg

2 KB

1 KB

45%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/GA-1.jpeg

2 KB

1 KB

43%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/Meta-e1662665870783.jpg

2 KB

1 KB

35%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/09/Hubspot.jpg

2 KB

1 KB

46%

https://betartown.wpenginepowered.com/wp-content/uploads/2022/03/rtown_white-300x72.png

6 KB

4 KB

19%

https://betartown.wpenginepowered.com/wp-content/uploads/2024/01/DMS_Logo_large.png

3 KB

1 KB

51%

https://betartown.wpenginepowered.com/wp-content/uploads/2024/01/halifax-chamber-logo.png

12 KB

7 KB

41%