https://thinkimpakt.com

You could reduce your image weight by around: 3,871 KB (96%)

Analysis date: July 17, 2025

Assessment

Impakt Results, a digital marketing and web development agency, could streamline its online presence with PicPerf. By optimizing the site's numerous images, PicPerf would bolster Impakt's SEO rankings, enhance user experience, and align with their mission of driving innovation for clients.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://thinkimpakt.com/images/ad-example2.png
306 KB
38 KB
88%
https://thinkimpakt.com/images/ad-example1.png
244 KB
22 KB
91%
https://thinkimpakt.com/images/ad-example3.png
239 KB
19 KB
92%
https://thinkimpakt.com/images/Metrics_Matter_Laptop.png
94 KB
27 KB
71%
https://thinkimpakt.com/images/brand_logo_guts.png
15 KB
2 KB
89%
https://thinkimpakt.com/images/brand_logo_nbc_sports.png
8 KB
1 KB
82%
https://thinkimpakt.com/images/brand_logo_fmf.png
8 KB
1 KB
83%
https://thinkimpakt.com/images/brand_logo_moto_acc.png
10 KB
2 KB
81%
https://thinkimpakt.com/images/brand_logo_canvas.png
7 KB
1 KB
83%
https://thinkimpakt.com/images/brand_logo_lucas.png
18 KB
4 KB
79%
https://thinkimpakt.com/images/brand_logo_seven.png
6 KB
869 bytes
84%
https://thinkimpakt.com/images/brand_logo_harley.png
12 KB
3 KB
74%
https://thinkimpakt.com/images/conversion-machine.png
3,034 KB
17 KB
99%
https://thinkimpakt.com/images/star.png
13 KB
8 KB
42%
https://thinkimpakt.com/images/true-half-star_%281%29.png
9 KB
4 KB
49%