ve.digital January 28, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
138 KB
3 KB
98%
1,416 KB
39 KB
97%
8 KB
356 bytes
95%
6 KB
300 bytes
95%
162 KB
27 KB
83%
24 KB
5 KB
80%
8 KB
2 KB
76%
7 KB
2 KB
76%
15 KB
5 KB
69%
10 KB
4 KB
56%
13 KB
6 KB
51%
2 KB
1 KB
40%
8 KB
5 KB
39%
26 KB
16 KB
37%
13 KB
9 KB
31%
5 KB
4 KB
21%
https://res.cloudinary.com/expertise-com/image/upload/w_auto/remote_media/awards/ma_cambridge_digital-marketing-agencies_2023_transparent.svg
11 KB
9 KB
18%